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The 10-Point Product Manager Manifesto to Help You Beat the Competition

Published By Jane Kovacs
The 10-Point Product Manager Manifesto to Help You Beat the Competition

Have you shifted to a product manager mindset? Thinking about your products and what they mean to your customers instead of your internal projects will actually help you beat your competition to market and to the next innovation.

In his most recent blog, Patrick Tickle, Planview chief product officer, explains why building great products is central to the product manager’s role and should be central to the IT department as well.

Take a look at the 10 elements of the Product Manager Manifesto. Introducing this mindset into your technology organization will go a long way in getting to the other side of your digital transformation.

Check out Patrick’s Product Innovation and Technology Strategy blog on

A Product Management Manifesto - what it is and why you need it, part 2

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Written by Jane Kovacs

Jane Kovacs is a geek-loving, button-pushing public relations professional who loves shiny, new ideas and finding ways to use technology get the most of your day. She brings more than 20 years’ experience to her role as global PR manager at Planview. Her background includes communication roles at Pennzoil, EDS, AMD, FleishmanHillard, and 3M. She is passionate about helping companies share their stories and connect with customers.