Innovation Management

Disruption is all around but today's innovative organizations leverage the power of the crowd to set themselves apart. The innovation management blog dives into topics like employee engagement, crowdsourcing, and how to get those concepts from idea to the market. Get insights related to concept development, creating winning challenges, and best practices for engaging your audience to enable your organization to crowdsource breakthrough ideas from the employees, partners, and customers that know their business best. Discover how to prioritize and track all ideas in your pipeline, from original conception to delivery -- in new products and services, improved processes, and enhanced customer experience. You will also find real-world stories, industry research, and more.

From Developer to Marketer: A Day in the Life of Yadhu Krishnan, Retention Marketing Manager

Yadhu Krishnan considers himself more logical than creative. That’s what gives him an  advantage as a retention marketing manager—the first role he’s had that is involved with the customer side instead of the go-to-market (GTM) side. Read about his journey to this position, how his background is building his creativity, and what he thought of...

Digital Transformations Are Crucial to Optimizing Innovation Value

Speed in delivering high-value innovations is a critical differentiator that can make or break companies. According to a Boston Consulting Group report, companies prioritizing innovation—arriving first to market with new and relevant ideas—outperform the MSCI World Index on shareholder return by 3.3 percentage points per year.  As technologies evolve and disruptions become an ever-growing presence...

AI Has Taken the Boardroom by Storm. Here’s What You Must Know.

The C-suite has to identify, adopt, and express a strategic approach to the AI paradigm we all have entered, and provide a blueprint for how their organizations will compete and thrive in it. This post by Dr. Pallab Chatterjee highlights the essential components of an AI strategy for CEOs.

Where Does Innovation Fit in the Product Portfolio?

As the world becomes more interconnected, the impacts of disruptions to product development are now felt more widely, which means product-driven organizations need to be more responsive and adaptive in how they manage their portfolios. Fierce competition and market oversaturation are just a few challenges organizations face when struggling to bridge the gap between the...