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Ein Sechs-Schritte-Ansatz für Business Transformation und Neuerfindung in der Cloud

Veröffentlicht Von Linda Roach
Ein Sechs-Schritte-Ansatz für Business Transformation und Neuerfindung in der Cloud

In a recent Wired Innovation Insights article, Planview’s CEO Greg Gilmore shares Planview’s transformation from a “traditional” on-premise software company to software-as-a-service (SaaS) delivered in the cloud. He discusses the fact that this type of business change is not only affected by technology or the product, but instead touches every aspect of the business. Learn more about business transformation in the cloud.

The article embodies the company’s six-step approach to reinvention. It provides unique recommendations including moving from a perpetual to a recurring revenue model to a SaaS business changing to establishing metrics – all of which contributed to a successful transformation to the cloud – often a tricky venture for many established software vendors.

The following is an excerpt from the article.  I encourage you to read the complete article and discover the six-steps approach for yourself.

How Established Companies Can Reinvent Themselves for the Cloud

“Software as a service (SaaS) is disruptive, and many old guard technology companies are struggling to transition to the cloud (see Oracle, BMC, Dell, etc.). Does this mean that established software companies – whose applications and business models are not as easily adapted to SaaS – are fated to just fade away?

The answer is no. The shift can be done, but only if your company realizes that this is more than a technological issue. In fact, successfully transitioning to SaaS requires an entire business transformation and cultural change that impacts nearly every function.”

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Geschrieben von Linda Roach VP, Product Marketing

Linda Roach enjoys bringing concepts to life, creating positive outcomes for customers and Planview. As a leader for cross-functional initiatives, she leverages her experience to help teams identify customer needs, unlock solution value, and craft messaging fit for diverse audiences. Her strategic approach has been instrumental in advancing Planview's market position and driving significant growth.