Brook Appelbaum
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Brook Appelbaum

Director, Product Marketing

Brook Appelbaum is the Director of Product Marketing for Planview’s Lean and Agile Delivery Solution. With nearly 20 years of marketing experience, Brook has led many different product and digital marketing teams. However, her favorite leadership role is that of a Product Owner. As part of an Agile marketing team inside Planview, Brook drives the campaign and product marketing strategy for the Lean and Agile Delivery Solution. And she thinks LeanKit is the coolest.

What is Lean Portfolio Management?

Stephen Hawking once said, “Intelligence is the ability to change.” With the blistering pace of technological, economic, and sociopolitical changes, it’s clear that enterprises have to change—not just in the products and services they provide, or the platforms through which they provide them—but also in the way they plan, fund, and execute work. And lean...

Top 6 Software Development Methodologies

Looking to add more structure to your software development workflow? Selecting the right software development methodology for your product organization depends largely on your team size, goals, and other factors. Here is an overview of the most widely utilized and recognized software development methodologies to help you decide which is right for your team. 1....