A few weeks ago Carrie Nauyalis posted an inspiring blog about the positive aspects of killing products early in the innovation process and how it can be similar to a Jazz funeral. The piece was so well received that she expanded the blog into a full article on Innovation Management.se. Here’s a short synopsis and link to the full article:
Mourning the Dead: Why You Should Have a Funeral after Killing Your Product
Pulling the plug on an in-flight project is hard. No one wants to be the person calling it quits, offending team members and admitting defeat. It is this mentality, however, that ends up sucking the life out of resources and budgets and setting the organization up for continued failure because the process is broken. How can you ensure only the right projects survive, wrong ones are killed early, and lessons learned are celebrated after an appropriate mourning period? It’s going to take courage. Continue reading at: Innovation Management.se
I’d like to hear from you. How early are you killing products in the innovation process? Share your experiences and examples in the link below.
