{"id":15434,"date":"2021-08-27T09:00:00","date_gmt":"2021-08-27T14:00:00","guid":{"rendered":"https:\/\/blog.planview.com\/?p=15434"},"modified":"2021-08-27T08:40:56","modified_gmt":"2021-08-27T13:40:56","slug":"six-lessons-from-the-womenplanview-guest-lisa-eggerton-cmo-at-bigcommerce","status":"publish","type":"post","link":"https:\/\/blog.planview.com\/six-lessons-from-the-womenplanview-guest-lisa-eggerton-cmo-at-bigcommerce\/","title":{"rendered":"Six Lessons from the Women@Planview guest, Lisa Eggerton, CMO at BigCommerce"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2021\/08\/Women-at-Planview-Lisa-Eggerton.jpg\" alt=\"\" class=\"wp-image-15438\" srcset=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2021\/08\/Women-at-Planview-Lisa-Eggerton.jpg 800w, https:\/\/blog.planview.com\/wp-content\/uploads\/2021\/08\/Women-at-Planview-Lisa-Eggerton-300x169.jpg 300w, https:\/\/blog.planview.com\/wp-content\/uploads\/2021\/08\/Women-at-Planview-Lisa-Eggerton-150x84.jpg 150w, https:\/\/blog.planview.com\/wp-content\/uploads\/2021\/08\/Women-at-Planview-Lisa-Eggerton-768x432.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p>As Planview Inc.&nbsp;continues to&nbsp;expand&nbsp;with new employees, acquisitions, and&nbsp;products, internally we are developing&nbsp;and growing as individuals.&nbsp;Pursuing&nbsp;knowledge&nbsp;in the&nbsp;workforce&nbsp;is&nbsp;the foundation of the first ERGs&nbsp;(Employee Resource Group)&nbsp;started at Planview,&nbsp;the&nbsp;<a aria-label=\"Women@Planview (opens in a new tab)\" href=\"https:\/\/www.linkedin.com\/showcase\/women-at-planview\/?viewAsMember=true\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"ek-link\">Women@Planview<\/a>.&nbsp;This&nbsp;group&#8217;s&nbsp;goal&nbsp;is&nbsp;to&nbsp;counsel&nbsp;and&nbsp;bring in&nbsp;speakers&nbsp;to&nbsp;encourage everyone to be their best&nbsp;in&nbsp;life and in business.&nbsp;<\/p>\n\n\n\n<p>In July, we had the honor of hosting&nbsp;Lisa Eggerton,&nbsp;<a href=\"https:\/\/www.bigcommerce.com\/company\/leaders\/lisa-eggerton\/\" target=\"_blank\" aria-label=\"the Chief Marketing Officer at BigCommerce (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"ek-link\">the Chief Marketing Officer at BigCommerce<\/a>,&nbsp;for&nbsp;an engaging conversation&nbsp;titled&nbsp;<em>Advancing Women Leaders in Today&#8217;s Workplace: How to transform what it means to be a woman at work by creating an experience&nbsp;that is&nbsp;a little more&nbsp;equitable, a little more inclusive, and a whole lot better for business.&nbsp;<\/em>Planview\u2019s very own&nbsp;<a href=\"https:\/\/www.planview.com\/company\/leadership\/\" target=\"_blank\" aria-label=\"Louise Allen, Chief Product Officer (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"ek-link\">Louise Allen, Chief Product Officer<\/a>&nbsp;and <a href=\"https:\/\/www.planview.com\/company\/leadership\/\" target=\"_blank\" aria-label=\"Beth Weeks, Chief Information Officer (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"ek-link\">Beth Weeks, Chief Information Officer<\/a>&nbsp;participated&nbsp;in&nbsp;the panel and together they&nbsp;addressed&nbsp;common&nbsp;issues women have faced in the&nbsp;workplace&nbsp;for years.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Lisa&nbsp;shared&nbsp;personal stories about&nbsp;climbing the corporate ladder, being a mentor, how to deal with conflict in the workplace,&nbsp;and how to overcome being a \u201cyes\u201d person.&nbsp;A couple of weeks after Lisa spoke,&nbsp;Women@Planview&nbsp;hosted a small \u201cLean In\u201d group to allow a safe space to discuss our learnings and what we took away from the session. Our discussions included everything from tactical questions about the video quality, to personal stories, and&nbsp;everything we took from Lisa,&nbsp;Louise,&nbsp;and Beth\u2019s conversation.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Here are the top learnings we gleaned from the session:<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">1. <strong>Do not be afraid to apply or ask for a job.<\/strong><\/h4>\n\n\n\n<p>According to a recent report from LinkedIn,&nbsp;<strong>Women Apply to Fewer Jobs Than Men, But Are More Likely to Get Hired<\/strong>,<strong>&nbsp;<\/strong>studies&nbsp;have shown that women apply for jobs only when they believe&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fhbr.org.mcas.ms%2F2014%2F08%2Fwhy-women-dont-apply-for-jobs-unless-theyre-100-qualified%3FMcasTsid%3D20892\" target=\"_blank\" class=\"ek-link\">they are 100% qualified<\/a>,&nbsp;therefore,&nbsp;women&nbsp;are not applying for as many jobs as men even though&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/mcas-proxyweb.mcas.ms\/certificate-checker?login=false&amp;originalUrl=https%3A%2F%2Fwww.linkedin.com.mcas.ms%2Fbusiness%2Ftalent%2Fblog%2Ftalent-acquisition%2Fhow-women-find-jobs-gender-report%3FMcasTsid%3D20892%23%3A~%3Atext%3DResearch%2520shows%2520that%2520in%2520order%2C20%2525%2520fewer%2520jobs%2520than%2520men.\" target=\"_blank\" class=\"ek-link\">women are more likely to be hired!<\/a>&nbsp;Do not let opportunities&nbsp;pass you by even if you are not the most qualified. Be bold because you&nbsp;may be&nbsp;more qualified than you think.&nbsp;&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">2. <strong>Women are not solely responsible for the emotional&nbsp;care of the workplace.&nbsp;<\/strong>&nbsp;<\/h4>\n\n\n\n<p>When there is a birthday&nbsp;party to plan,&nbsp;when notes need to be taken&nbsp;for the team,&nbsp;or&nbsp;a dispute&nbsp; between coworkers&nbsp;arises,&nbsp;who typically&nbsp;takes charge? Women. But this is not our&nbsp;responsibility&nbsp;to&nbsp;bear&nbsp;alone. This is a joint effort with all&nbsp;colleagues&nbsp;to work out together. Do not feel&nbsp;pressured to&nbsp;stack the emotional state&nbsp;of your team or coworkers on to yourself.&nbsp;&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">3. <strong>Setting trust with your team starts with empathy.&nbsp;<\/strong>&nbsp;<\/h4>\n\n\n\n<p>During times of conflict in the&nbsp;workforce, it is easy to assume&nbsp;the&nbsp;negative intentions of others.&nbsp;Before jumping to conclusions, assume they do not mean ill intent and instead look for ways to better communicate. Conflict is uncomfortable, and&nbsp;many of us want to avoid it at all costs. When you find yourself&nbsp;amid&nbsp;conflict, be empathetic and&nbsp;maintain&nbsp;professional and kind discussions until the issue is resolved.&nbsp;&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4. <strong>When you are starting your career, it is okay to not have your entire career path&nbsp;planned.&nbsp;<\/strong>&nbsp;<\/h4>\n\n\n\n<p>I can safely assume that most of us are not fortune tellers.&nbsp;No one knows&nbsp;what is ahead&nbsp;or&nbsp;what&nbsp;opportunities&nbsp;can&nbsp;unfold.&nbsp;This takes time&nbsp;and&nbsp;patience,&nbsp;and&nbsp;it&nbsp;is&nbsp;okay to not know where&nbsp;you will end up on your&nbsp;career&nbsp;path. Be curious, constantly strive to&nbsp;learn new&nbsp;things and&nbsp;follow&nbsp;your passions. This will lead you down the path you are meant to&nbsp;take.&nbsp;&nbsp;<\/p>\n\n\n\n<p>During the session, Beth Weeks,&nbsp;shared that&nbsp;she&nbsp;is still growing&nbsp; and \u201cstill does not know what I&nbsp; want to be when I grow up.\u201d&nbsp;And&nbsp;she is&nbsp;a leader! Remember to&nbsp;keep an open mind and know&nbsp;that you are not the only one who does not have everything&nbsp;figured out.&nbsp;&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">5. <strong>You do not have to volunteer for every task.&nbsp;<\/strong>&nbsp;<\/h4>\n\n\n\n<p>If you are like me, you&nbsp;may have heard&nbsp;that one way to advance your career is to go over and&nbsp;beyond and say \u201cyes!\u201d to every task your boss or leadership&nbsp;requests. While yes, you can learn&nbsp;new things and it&nbsp;may&nbsp;get you&nbsp;noticed;&nbsp;it can potentially keep you from focusing on the big&nbsp; projects that could&nbsp;further&nbsp;your career.&nbsp;By taking on all the extra tasks&nbsp;you are&nbsp;cutting&nbsp;valuable&nbsp;time&nbsp;from your job to complete the smaller&nbsp;\u2018volunteered\u2019&nbsp;projects.&nbsp;If a project comes up that is&nbsp;in&nbsp;your spear of responsibility&nbsp;\u2013 or will offer new skills to&nbsp;support your intended career &#8211;&nbsp; absolutely raise your&nbsp;hand and take the task.&nbsp;But if it is outside of&nbsp;your&nbsp;jurisdiction, allow others to volunteer for the project.&nbsp;&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">6. <strong>Mentorship has taken on&nbsp;a new label<\/strong>&nbsp;<\/h4>\n\n\n\n<p>Having someone you look up to professionally is strongly encouraged. But for executives and\u00a0leaders who are incredibly busy, taking on a mentor can be difficult\u00a0and full of pressure.\u00a0<a aria-label=\"If\u00a0you\u00a0 are seeking\u00a0a mentor (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/www.businessnewsdaily.com\/6248-how-to-find-mentor.html\" target=\"_blank\" class=\"ek-link\">If\u00a0you\u00a0are seeking\u00a0a mentor<\/a>,\u00a0start first with building a relationship.\u00a0Instead of asking, \u201cWill you be my\u00a0 mentor?\u201d\u00a0Ask pointed questions on subjects you know the leader will have a passion\u00a0for\u00a0and\u00a0answers.\u00a0This will open doors\u00a0for future\u00a0conversations. It will also\u00a0eliminate\u00a0stress\u00a0and lofty\u00a0expectations of the\u00a0mentor title.\u00a0Louise and Beth gave\u00a0a fitting example\u00a0of how\u00a0we\u00a0go to\u00a0a\u00a0specialized\u00a0doctor for\u00a0distinct types\u00a0of issues\u00a0instead of one doctor for every aliment.\u00a0The same\u00a0should be thought of as a mentor. It is not a one stop shop that gives you a direct line on your\u00a0career path. Be open and\u00a0glean\u00a0information from subject experts all around the office.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Looking to the Future<\/h3>\n\n\n\n<p>What I appreciated about this private&nbsp;Women@Planview&nbsp;discussion was everyone took away something&nbsp;special&nbsp;to them.&nbsp;There is&nbsp;a lot to&nbsp;digest from&nbsp;the&nbsp;session;&nbsp;everyone had a unique experience and discovered something new about themselves and how to improve. As a group we allowed ourselves grace to not be&nbsp;superheroes&nbsp;that are&nbsp;trying to&nbsp;get everything done at once!&nbsp;<\/p>\n\n\n\n<p>The workforce is slowly but surely looking different than&nbsp;it&nbsp;has in the past.&nbsp;I am very thankful to see how much Planview has grown in my&nbsp;8 years of working here. Seeing other women in leadership roles in the Tech world is thrilling and motivating!&nbsp;There is still work to be done but any time a group of women get together to support, listen, and encourage each other, the glass ceiling cracks just a little bit more.&nbsp;&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As Planview Inc.&nbsp;continues to&nbsp;expand&nbsp;with new employees, acquisitions, and&nbsp;products, internally we are developing&nbsp;and growing as individuals.&nbsp;Pursuing&nbsp;knowledge&nbsp;in the&nbsp;workforce&nbsp;is&nbsp;the foundation of the first ERGs&nbsp;(Employee Resource Group)&nbsp;started at Planview,&nbsp;the&nbsp;Women@Planview.&nbsp;This&nbsp;group&#8217;s&nbsp;goal&nbsp;is&nbsp;to&nbsp;counsel&nbsp;and&nbsp;bring in&nbsp;speakers&nbsp;to&nbsp;encourage everyone to be their best&nbsp;in&nbsp;life and in business.&nbsp; In July, we had the honor of hosting&nbsp;Lisa Eggerton,&nbsp;the Chief Marketing Officer at BigCommerce,&nbsp;for&nbsp;an engaging conversation&nbsp;titled&nbsp;Advancing Women Leaders in Today&#8217;s Workplace:&#8230;<\/p>\n","protected":false},"author":177,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":4,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[477],"tags":[],"class_list":["post-15434","post","type-post","status-publish","format-standard","hentry","category-vision-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - 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