{"id":14127,"date":"2017-07-27T00:00:00","date_gmt":"2017-07-27T00:00:00","guid":{"rendered":"https:\/\/blog.planview.com\/customer-experience-saas-business\/"},"modified":"2017-07-27T00:00:00","modified_gmt":"2017-07-27T00:00:00","slug":"customer-experience-saas-business","status":"publish","type":"post","link":"https:\/\/blog.planview.com\/customer-experience-saas-business\/","title":{"rendered":"5 Customer Experience Must Do’s for SaaS Businesses"},"content":{"rendered":"
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The views in this blog post represent the viewpoints of the guest author, and may or may not reflect the viewpoints of Planview IdeaPlace.<\/em><\/p>\n

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When it comes to providing value, SaaS businesses have it very different. Unlike their e-commerce counterparts (which provide value based on price), SaaS companies provide value with customer service experience.<\/p>\n

Businesses might measure customer experience on various parameters, but the majority of customers measure it against one metric – time. A staggering 77% of customers<\/a> judge a company’s service on how it values their time. Any aspect of your SaaS business that makes users feel that you respect their time should be in your customer experience kit.<\/p>\n

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SaaS companies depend heavily on retention and repetitive revenues, that’s why customer experience plays an important differentiator that can give them an edge over competitors. If a first-time user isn’t getting his or her expectations met, chances are they won’t upgrade to your premium services.<\/p>\n

To tighten the ropes on your customer’s experience, here are the five must do’s for your SaaS business:<\/p>\n

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