{"id":13585,"date":"2016-06-08T00:00:00","date_gmt":"2016-06-08T00:00:00","guid":{"rendered":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/"},"modified":"2020-06-24T16:27:03","modified_gmt":"2020-06-24T21:27:03","slug":"visa-calls-startups-innovative-solutions","status":"publish","type":"post","link":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/","title":{"rendered":"Visa Calls on Startups for Innovative Solutions"},"content":{"rendered":"<div class=\"feature-image\"><img decoding=\"async\" class=\"aligncenter size-full\" src=\"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg\" alt=\"\" \/><\/div>\n<p><span style=\"font-weight: 400;\">On April 29th, in order to solve their biggest business challenges, Visa turned to the startup community for help with the announcing of its <\/span><a title=\"\" href=\"http:\/\/www.businesswire.com\/news\/home\/20160428005535\/en\/Start-ups-Invited-Dive-Visa-Developer-Sandbox-Part\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">second-annual Everywhere Initiative<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Everywhere Initiative is a challenge where Visa presents three business problems that call for solutions from the startup community. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Winning startups receive $50,000 to pilot their ideas while receiving support from Visa\u2019s marketing, product, and technology teams for one year to help bring the solutions to life.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this year\u2019s Everywhere Initiative, Visa presented the following challenges to the startup community:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>API Challenge<\/b><span style=\"font-weight: 400;\"> \u2212 Propose innovative ideas that can fundamentally alter consumer experiences by leveraging the Visa APIs offered through the Visa Developer Platform.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Global Events Challenge<\/b><span style=\"font-weight: 400;\"> \u2212 Propose solutions to creatively leverage today\u2019s dominant social media channels to spark Visa brand engagement amongst fans at Visa-sponsored events.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Cardless Challenge<\/b><span style=\"font-weight: 400;\"> \u2212 Propose solutions to encourage Visa cardholders to load their Visa cards onto every digital payment platform they use.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u201cThe fundamental goal was to take some of our biggest marketing and business problems and open them up to the community to help us solve them,\u201d said Shiv Singh, senior VP-digital and marketing transformation at Visa, in an <\/span><a title=\"\" href=\"http:\/\/adage.com\/article\/cmo-strategy\/visa-unveils-challenges-startups-initiative-contest\/303820\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">article on AdAge<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Visa joins a growing list of companies who are leveraging open innovation to solve complex problems.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unilever, for example, is<\/span><span style=\"font-weight: 400;\"> having success co-creating<\/span><span style=\"font-weight: 400;\"> with a global community of entrepreneurs and innovators to make sustainable living commonplace through the Unilever Foundry.<\/span><\/p>\n<p><span class=\"header2\">Why open innovation?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are an infinite number of problems in the world. Some big, some small. Some industry specific, some that affect people around the globe.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Open innovation, or using external sources outside of your company to get ideas, is an opportunity to find diverse and creative solutions to those problems from a wider pool of people \u2013 whether they be your customers, partners, students or consumers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Great ideas can come from anyone, anywhere, at any time. Tucked away in the mind of a construction worker, receptionist, retiree, or a stay-at-home mom or dad, could be a revolutionary idea just waiting to be noticed. Imagine if you were able to give them a platform to share those ideas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is the power of open innovation. And more companies are realizing how beneficial it is for business and society.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On April 29th, in order to solve their biggest business challenges, Visa turned to the startup community for help with the announcing of its second-annual Everywhere Initiative. The Everywhere Initiative is a challenge where Visa presents three business problems that call for solutions from the startup community. Winning startups receive $50,000 to pilot their ideas&#8230;<\/p>\n","protected":false},"author":103,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[1],"tags":[],"class_list":["post-13585","post","type-post","status-publish","format-standard","hentry","category-innovation-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Visa Calls on Startups for Innovative Solutions - Spigit<\/title>\n<meta name=\"description\" content=\"How Visa is leveraging open innovation and the startup community to find solutions to their biggest problems.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visa Calls on Startups for Innovative Solutions\" \/>\n<meta property=\"og:description\" content=\"How Visa is leveraging open innovation and the startup community to find solutions to their biggest problems.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\" \/>\n<meta property=\"og:site_name\" content=\"Planview Blog\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/pages\/Planview-Inc\/89422974772\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-08T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-24T21:27:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg\" \/>\n<meta name=\"author\" content=\"Guest Blogger\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Planview\" \/>\n<meta name=\"twitter:site\" content=\"@Planview\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guest Blogger\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\"},\"author\":{\"name\":\"Guest Blogger\",\"@id\":\"https:\/\/blog.planview.com\/#\/schema\/person\/f7f863dba443d377f486441aeb7a0f62\"},\"headline\":\"Visa Calls on Startups for Innovative Solutions\",\"datePublished\":\"2016-06-08T00:00:00+00:00\",\"dateModified\":\"2020-06-24T21:27:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\"},\"wordCount\":382,\"publisher\":{\"@id\":\"https:\/\/blog.planview.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg\",\"articleSection\":[\"Innovation Management\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\",\"url\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\",\"name\":\"Visa Calls on Startups for Innovative Solutions - Spigit\",\"isPartOf\":{\"@id\":\"https:\/\/blog.planview.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg\",\"datePublished\":\"2016-06-08T00:00:00+00:00\",\"dateModified\":\"2020-06-24T21:27:03+00:00\",\"description\":\"How Visa is leveraging open innovation and the startup community to find solutions to their biggest problems.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage\",\"url\":\"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg\",\"contentUrl\":\"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.planview.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Visa Calls on Startups for Innovative Solutions\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.planview.com\/#website\",\"url\":\"https:\/\/blog.planview.com\/\",\"name\":\"Planview Blog\",\"description\":\"Leading the conversation on digital connected work\",\"publisher\":{\"@id\":\"https:\/\/blog.planview.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.planview.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.planview.com\/#organization\",\"name\":\"Planview\",\"url\":\"https:\/\/blog.planview.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/blog.planview.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.planview.com\/wp-content\/uploads\/2015\/06\/planview-logo-black.png\",\"contentUrl\":\"https:\/\/blog.planview.com\/wp-content\/uploads\/2015\/06\/planview-logo-black.png\",\"width\":280,\"height\":66,\"caption\":\"Planview\"},\"image\":{\"@id\":\"https:\/\/blog.planview.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"http:\/\/www.facebook.com\/pages\/Planview-Inc\/89422974772\",\"https:\/\/x.com\/Planview\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.planview.com\/#\/schema\/person\/f7f863dba443d377f486441aeb7a0f62\",\"name\":\"Guest Blogger\",\"url\":\"https:\/\/blog.planview.com\/author\/guest-blogger\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Visa Calls on Startups for Innovative Solutions - Spigit","description":"How Visa is leveraging open innovation and the startup community to find solutions to their biggest problems.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/","og_locale":"en_US","og_type":"article","og_title":"Visa Calls on Startups for Innovative Solutions","og_description":"How Visa is leveraging open innovation and the startup community to find solutions to their biggest problems.","og_url":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/","og_site_name":"Planview Blog","article_publisher":"http:\/\/www.facebook.com\/pages\/Planview-Inc\/89422974772","article_published_time":"2016-06-08T00:00:00+00:00","article_modified_time":"2020-06-24T21:27:03+00:00","og_image":[{"url":"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg","type":"","width":"","height":""}],"author":"Guest Blogger","twitter_card":"summary_large_image","twitter_creator":"@Planview","twitter_site":"@Planview","twitter_misc":{"Written by":"Guest Blogger","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#article","isPartOf":{"@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/"},"author":{"name":"Guest Blogger","@id":"https:\/\/blog.planview.com\/#\/schema\/person\/f7f863dba443d377f486441aeb7a0f62"},"headline":"Visa Calls on Startups for Innovative Solutions","datePublished":"2016-06-08T00:00:00+00:00","dateModified":"2020-06-24T21:27:03+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/"},"wordCount":382,"publisher":{"@id":"https:\/\/blog.planview.com\/#organization"},"image":{"@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg","articleSection":["Innovation Management"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/","url":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/","name":"Visa Calls on Startups for Innovative Solutions - Spigit","isPartOf":{"@id":"https:\/\/blog.planview.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage"},"image":{"@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg","datePublished":"2016-06-08T00:00:00+00:00","dateModified":"2020-06-24T21:27:03+00:00","description":"How Visa is leveraging open innovation and the startup community to find solutions to their biggest problems.","breadcrumb":{"@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#primaryimage","url":"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg","contentUrl":"https:\/\/media.planview.com\/spigit-blog-media\/wp-content\/uploads\/2016\/06\/visa-innovation-1080x675.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.planview.com\/visa-calls-startups-innovative-solutions\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.planview.com\/"},{"@type":"ListItem","position":2,"name":"Visa Calls on Startups for Innovative Solutions"}]},{"@type":"WebSite","@id":"https:\/\/blog.planview.com\/#website","url":"https:\/\/blog.planview.com\/","name":"Planview Blog","description":"Leading the conversation on digital connected work","publisher":{"@id":"https:\/\/blog.planview.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.planview.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/blog.planview.com\/#organization","name":"Planview","url":"https:\/\/blog.planview.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.planview.com\/#\/schema\/logo\/image\/","url":"https:\/\/blog.planview.com\/wp-content\/uploads\/2015\/06\/planview-logo-black.png","contentUrl":"https:\/\/blog.planview.com\/wp-content\/uploads\/2015\/06\/planview-logo-black.png","width":280,"height":66,"caption":"Planview"},"image":{"@id":"https:\/\/blog.planview.com\/#\/schema\/logo\/image\/"},"sameAs":["http:\/\/www.facebook.com\/pages\/Planview-Inc\/89422974772","https:\/\/x.com\/Planview"]},{"@type":"Person","@id":"https:\/\/blog.planview.com\/#\/schema\/person\/f7f863dba443d377f486441aeb7a0f62","name":"Guest Blogger","url":"https:\/\/blog.planview.com\/author\/guest-blogger\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/posts\/13585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/users\/103"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/comments?post=13585"}],"version-history":[{"count":0,"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/posts\/13585\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/media?parent=13585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/categories?post=13585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.planview.com\/wp-json\/wp\/v2\/tags?post=13585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}