{"id":13064,"date":"2019-10-31T08:48:26","date_gmt":"2019-10-31T13:48:26","guid":{"rendered":"https:\/\/blog.planview.com\/?p=13064"},"modified":"2022-09-27T13:42:49","modified_gmt":"2022-09-27T18:42:49","slug":"business-agility-definition","status":"publish","type":"post","link":"https:\/\/blog.planview.com\/business-agility-definition\/","title":{"rendered":"Business Agility Definition: What Agility Is and Why It Matters"},"content":{"rendered":"<p>The business agility definition is more complex than you might think. Yes, it means that your business is dynamic in response to change. But you can&#8217;t be so reactionary that you abandon all stability. Read on to learn more.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.planview.com\/business-agility-definition\/#What_is_Agility\" >What is Agility?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.planview.com\/business-agility-definition\/#Business_Agility_Definition_Explained\" >Business Agility Definition Explained<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.planview.com\/business-agility-definition\/#Stability_and_Dynamism\" >Stability and Dynamism<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.planview.com\/business-agility-definition\/#Boosting_Business_Agility\" >Boosting Business Agility<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Agility\"><\/span>What is Agility?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p class=\"s-content\"><span style=\"font-size: revert; color: initial; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">Just a few decades ago, businesses were built to <\/span><i style=\"font-size: revert; color: initial; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">last<\/i><span style=\"font-size: revert; color: initial; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">. The successful companies were the stable companies\u2014those that consistently, dependably offered a product or service desired by the masses. The goal for those running these businesses was to eliminate uncertainty, complexity, and variability where possible.<\/span><\/p>\n<div class=\"s-content\">\n<p>Lengthy, tedious planning cycles and bureaucratic processes are hallmarks of this type of business. The uncertainty in complex projects is dealt with by planning experts who would attempt to pre-determine every possible detail prior to implementation. Success is measured by the extent to which the plan is followed, and predetermined milestones are achieved.<\/p>\n<blockquote><p>While a traditional approach to business management persists in some types of organizations today, it is often being replaced by a more dynamic, agile approach.<\/p><\/blockquote>\n<p>Today, businesses are built to\u00a0<i>change.\u00a0<\/i>Rather than being viewed as problems to eliminate, complexity, uncertainty, and dynamism are seen as inevitable factors involved in meeting ever-changing customer demands. The <a title=\"\" href=\"https:\/\/www.planview.com\/resources\/case-study\/natwest\/\" target=\"_blank\" rel=\"noopener\">most successful organizations<\/a> are those able to constantly evolve to continuously add value to their customers\u2019 lives.<\/p>\n<p><strong><a title=\"\" href=\"https:\/\/www.planview.com\/resources\/guide\/definitive-digital-transformation-guide\/enterprise-agile-transformation\/\" target=\"_blank\" rel=\"noopener\">Read Next:<\/a> Enterprise Agile Transformation: What it is and how to be successful<\/strong><\/p>\n<p>Thanks in part to the rise of the Agile methodology, it seems that every business is focused on increasing its agility. It\u2019s worth noting that there is a difference between (uppercase) Agility\u2014<a title=\"\" href=\"https:\/\/www.planview.com\/resources\/guide\/agile-methodologies-a-beginners-guide\/basics-benefits-agile-method\/\" target=\"_blank\" rel=\"noopener\">related to the practice<\/a> of the Agile method\u2014and (lowercase) agility. By definition, Agile organizations should be\u00a0<i>agile,\u00a0<\/i>but not all agile organizations are actually\u00a0<i>Agile<\/i>. For the purpose of this post, we\u2019ll focus on (lowercase) agility.<\/p>\n<\/div>\n<div class=\"s-content\">\n<h2><span class=\"ez-toc-section\" id=\"Business_Agility_Definition_Explained\"><\/span>Business Agility Definition Explained<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<div class=\"s-content\">\n<p>Before we discuss the business agility definition, let\u2019s first define agility in plain terms. When you think of the word\u00a0<i>agility<\/i>, you might think of a border collie dashing through an agility course or a football player gracefully tiptoeing his way around the defense to score a touchdown. Although not directly related to this business agility definition, these definitions help to illustrate the stability, speed, and precision that true agility involves.<\/p>\n<p>Dictionary.com defines agility (of any kind) as, \u201c\u2026<i>the power of moving quickly and easily; nimbleness,\u201d\u00a0<\/i>with this secondary definition: \u201c<i>the ability to think and draw conclusions quickly; intellectual acuity.\u201d<\/i><\/p>\n<blockquote><p>One could argue that a true business agility definition is a combination of these two definitions: It\u2019s the ability for a business to think, draw conclusions, and move quickly and easily.<\/p><\/blockquote>\n<p><strong><a title=\"\" href=\"https:\/\/www.planview.com\/resources\/guide\/agile-methodologies-a-beginners-guide\/history-of-agile\/\" target=\"_blank\" rel=\"noopener\">Read Next:<\/a> The History of Agile<\/strong><\/p>\n<\/div>\n<div class=\"s-content\">\n<h2><span class=\"ez-toc-section\" id=\"Stability_and_Dynamism\"><\/span>Stability and Dynamism<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<div class=\"s-content\">\n<p>For another business agility definition, we look to researchers at\u00a0<a title=\"\" href=\"https:\/\/www.mckinsey.com\/business-functions\/organization\/our-insights\/how-to-create-an-agile-organization\" target=\"_blank\" rel=\"noreferrer noopener\" data-ol-has-click-handler=\"\">McKinsey&amp;Company<\/a>, who defined the term as<\/p>\n<\/div>\n<div class=\"s-content c-copy--feature\">\n<p>\u201c&#8230;the ability to quickly reconfigure strategy, structure, processes, people, and technology toward value-creating and value-protecting opportunities\u2026\u201d<\/p>\n<\/div>\n<div class=\"s-content\">\n<p>In their survey of professionals practicing Agile across a variety of industries, the firm found that business agility requires a balance of stabilizing and dynamic practices.<\/p>\n<p>Stable practices cultivate efficiency and sustainability by, as McKinsey writes, \u201c&#8230;establishing a backbone of elements that don\u2019t need to change frequently.\u201d Similar to the way good habits in your personal life\u2014making your bed, getting enough sleep, getting your oil changed in your car\u2014enable you to devote more energy to growth and progress, stable practices enable organizations with the efficiency, reliability, and structure needed to scale.<\/p>\n<p>Dynamic practices are those we often think of when we discuss business agility. Dynamic practices enable teams to respond quickly and nimbly to new threats and opportunities. They also help keep organizations, even large, complex enterprises, on their figurative\u00a0<i>toes<\/i>, prepared to tackle any new obstacle.<\/p>\n<blockquote><p>According to the firm\u2019s research, balancing these two forces\u2014dynamism and stability\u2014is the key to business agility.<\/p><\/blockquote>\n<p>And it\u2019s not easy. Of the (self-identified) &#8220;Agile&#8221; organizations surveyed, only <a title=\"\" href=\"https:\/\/www.mckinsey.com\/business-functions\/organization\/our-insights\/how-to-create-an-agile-organization\" target=\"_blank\" rel=\"noopener noreferrer\">22% were found to be truly <em>agile<\/em><\/a>, meaning they have achieved a balance of dynamism and stability<i>.\u00a0<\/i>The other organizations surveyed lacked either dynamism, stability, or both.<\/p>\n<p><strong><a title=\"\" href=\"https:\/\/blog.planview.com\/dynamic-planning-in-the-face-of-uncertainty\/\" target=\"_blank\" rel=\"noopener\">Read Next:<\/a> Dynamic Planning in the Face of Uncertainty<\/strong><\/p>\n<p>The organizations who favored dynamic practices (28%) operated like small startups, lacking the stability practices necessary to scale. Meanwhile, organizations who favored stability practices (27%) maintained processes rooted in bureaucracy, making it difficult to respond to opportunities and threats. The companies least equipped to withstand disruption were lacking in both stability and dynamism (23%), which McKinsey classifies as &#8220;Trapped.&#8221;<\/p>\n<\/div>\n<div class=\"s-content\">\n<h2><span class=\"ez-toc-section\" id=\"Boosting_Business_Agility\"><\/span>Boosting Business Agility<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n<div class=\"s-content\">\n<p>So there you have it &#8212; an overview of the business agility definition. If you\u2019re looking for ways to increase the agility of your team or organization, examine the list of <a title=\"\" href=\"https:\/\/blog.planview.com\/18-practices-for-organizational-agility\/\" target=\"_blank\" rel=\"noopener\">18 agility-boosting practices<\/a> and identify opportunities for improvement. Like with most things in life, it can be helpful to start small, rather than trying to magically transform into an agile organization all at once. Aligning around shared vision and purpose can be a great place to start.<\/p>\n<blockquote><p>For more advice on &#8220;going Agile,&#8221; read Planview Chief Product Officer Louise Allen&#8217;s post on the <a title=\"\" href=\"https:\/\/blog.planview.com\/agile-transformation-10-lessons-learned-so-far-on-our-agile-journey\/\" target=\"_blank\" rel=\"noopener\">10 lessons she learned<\/a> in Planview&#8217;s first year of its own Agile transformation.<\/p><\/blockquote>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The business agility definition is more complex than you might think. Yes, it means that your business is dynamic in response to change. But you can&#8217;t be so reactionary that you abandon all stability. Read on to learn more. What is Agility? Just a few decades ago, businesses were built to last. The successful companies&#8230;<\/p>\n","protected":false},"author":136,"featured_media":20165,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":3,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[521,38],"tags":[511],"class_list":["post-13064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lean-agile","category-work-collaboration","tag-leankit"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Business Agility Definition: What is Agility and Why is it Important?<\/title>\n<meta name=\"description\" content=\"Learn the business agility definition and why both dynamism and stability are necessary for an agile organization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.planview.com\/business-agility-definition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Agility Definition: What Agility Is and Why It Matters\" \/>\n<meta property=\"og:description\" content=\"Learn the business agility definition and why both dynamism and stability are necessary for an agile organization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.planview.com\/business-agility-definition\/\" \/>\n<meta property=\"og:site_name\" content=\"Planview Blog\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/pages\/Planview-Inc\/89422974772\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-31T13:48:26+00:00\" \/>\n<meta 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