{"id":10506,"date":"2019-05-25T13:06:38","date_gmt":"2019-05-25T18:06:38","guid":{"rendered":"https:\/\/blog.planview.com\/?p=10506"},"modified":"2019-08-15T10:30:02","modified_gmt":"2019-08-15T15:30:02","slug":"a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery","status":"publish","type":"post","link":"https:\/\/blog.planview.com\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery\/","title":{"rendered":"A Real-World Success Story: GOJO Creates New Products and Revenue Streams by Connecting Strategy and Delivery"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10668 aligncenter\" src=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/06\/GOJO-creates-new-products-and-revenue-streams-by-connecting-strategy-and-execution.jpg\" alt=\"\" width=\"750\" height=\"400\" srcset=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/06\/GOJO-creates-new-products-and-revenue-streams-by-connecting-strategy-and-execution.jpg 750w, https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/06\/GOJO-creates-new-products-and-revenue-streams-by-connecting-strategy-and-execution-300x160.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>To survive in today&#8217;s marketplace, many familiar brands \u2013 think CBS with its expanded digital distribution \u2013 have created new revenue streams as a complement to their existing products. GOJO is a stalwart organization that continues to reinvent itself to stay competitive. Here&#8217;s how GOJO Planview<sup>\u00ae<\/sup> Enterprise to plan and execute its enterprise product portfolio, resulting in the ability to improve process efficiency, allocate resources more effectively, and pick the right mix of products to drive new revenue.<\/p>\n<p><strong><em>\u201cWith Planview Enterprise, we get the information we need to prioritize our projects, so we can complete them efficiently and launch them in the market.\u201d \u2013 April Bertram, Senior Director of Business Development<\/em><\/strong><\/p>\n<p>Founded in 1946, GOJO is the creator of several innovative skin health and hygiene products. The company\u2019s inventions include the world\u2019s first waterless hand cleaner for manufacturing, the first portion-controlled dispenser, and PURELL<sup>\u00ae<\/sup> instant hand sanitizer.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.planview.com\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery\/#The_Challenge_Reinvent_the_Innovation_Process_to_Drive_Revenue_Growth\" >The Challenge: Reinvent the Innovation Process to Drive Revenue Growth<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.planview.com\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery\/#The_Solution_Organizing_Their_Strategic_Product_Portfolio_for_Optimal_Delivery\" >The Solution: Organizing Their Strategic Product Portfolio for Optimal Delivery<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.planview.com\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery\/#Results_Creating_New_Products_that_Drive_New_Revenue_Streams\" >Results: Creating New Products that Drive New Revenue Streams<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The_Challenge_Reinvent_the_Innovation_Process_to_Drive_Revenue_Growth\"><\/span>The Challenge: Reinvent the Innovation Process to Drive Revenue Growth<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>GOJO has a consistent track record of not only being first to market with products that solve real customer problems, but also creating new markets. Yet as the IoT market emerged \u2013 and with it, some of the most complex devices ever created \u2013 many of the company\u2019s existing innovation processes required too much manual effort to be effective.<\/p>\n<p>\u201cWe used to spend hours preparing for portfolio meetings, trying to get an accurate picture of our pipeline and determining the right mix of products to put on the roadmap. Even then, we still weren\u2019t crystal clear on things like resource capacity or our ability to deliver on time,\u201d says April Bertram, Senior Director of Business Development at GOJO. \u201cWe needed a way to ensure we were connecting our innovations to our company strategy, selecting the right projects, and allocating enough resources,\u201d Bertram says.<\/p>\n<p><a href=https:\/\/www.planview.com\/ target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-10775\" src=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery2.jpg\" alt=\"GOJO Success Case Study\" width=\"492\" height=\"570\" srcset=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery2.jpg 736w, https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/a-real-world-success-story-gojo-creates-new-products-and-revenue-streams-by-connecting-strategy-and-delivery2-259x300.jpg 259w\" sizes=\"auto, (max-width: 492px) 100vw, 492px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Solution_Organizing_Their_Strategic_Product_Portfolio_for_Optimal_Delivery\"><\/span>The Solution: Organizing Their Strategic Product Portfolio for Optimal Delivery<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>While Bertram was leading the reinvention of GOJO\u2019s innovation process, she and her team selected Planview Enterprise to plan and execute projects. They can rate projects, allocate resources, and visualize their portfolio under strategic pillars in one software solution, without the manual effort that their process previously required.\u00a0 \u201cWith Planview Enterprise, we get the information we need to prioritize our projects, so we can complete them efficiently and launch them in the market,\u201d says Bertram.<\/p>\n<p>One of the products that GOJO has launched with Planview Enterprise is the PURELL SMARTLINK<sup>TM<\/sup> Activity Monitoring System, an IoT platform that leverages dispenser and traffic data to monitor the hand hygiene habits of medical staff. The data serves as a catalyst for improving hand hygiene compliance \u2013 the leading cause of hospital-acquired infections (HAIs) \u2013 and supports medical staff in reducing HAIs to save lives. One hospital used the data in conjunction with GOJO\u2019s hand hygiene training programs to improve compliance rates by 76 percent.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Results_Creating_New_Products_that_Drive_New_Revenue_Streams\"><\/span>Results: Creating New Products that Drive New Revenue Streams<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Since implementing Planview Enterprise, GOJO has:<\/p>\n<ul>\n<li>Gained a single source of truth and increased portfolio visibility<\/li>\n<li>Improved process efficiency through automating the gated process<\/li>\n<li>Improved prioritization and resource allocation<\/li>\n<li>Ensured all projects aligned to strategic objectives<\/li>\n<li>Effectively picked the winning products that resulted in new revenue streams<\/li>\n<\/ul>\n<p>Bertram concludes, \u201cTo respond to our customers\u2019 desire to improve their own products and services, we needed to create digital innovations that would complement our foundational physical products. We were able to pivot easier and much faster with the insight we gained from Planview Enterprise.\u201d<\/p>\n<p>To learn more about how your organization can solve critical issues \u2013 like the product portfolio issues faced by GOJO in this case study \u2013 visit <a title=\"\" href=\"http:\/\/planview.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Planview.com<\/a> for powerful work and resource management solutions that can help you achieve unrealized results.<\/p>\n<p><a href=\"https:\/\/info.planview.com\/get-smart-launching-iot-products-_ebook_pi_en_reg.html\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-10765 size-full\" src=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/10-Steps-to-Get-Smart-750x200.jpg\" alt=\"10 Steps to Get Smart About Launching the Right IoT Products eBook\" width=\"778\" height=\"200\" srcset=\"https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/10-Steps-to-Get-Smart-750x200.jpg 778w, https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/10-Steps-to-Get-Smart-750x200-300x77.jpg 300w, https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/10-Steps-to-Get-Smart-750x200-768x197.jpg 768w, https:\/\/blog.planview.com\/wp-content\/uploads\/2019\/05\/10-Steps-to-Get-Smart-750x200-750x193.jpg 750w\" sizes=\"auto, (max-width: 778px) 100vw, 778px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To survive in today&#8217;s marketplace, many familiar brands \u2013 think CBS with its expanded digital distribution \u2013 have created new revenue streams as a complement to their existing products. GOJO is a stalwart organization that continues to reinvent itself to stay competitive. Here&#8217;s how GOJO Planview\u00ae Enterprise to plan and execute its enterprise product portfolio,&#8230;<\/p>\n","protected":false},"author":134,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[492],"tags":[],"class_list":["post-10506","post","type-post","status-publish","format-standard","hentry","category-customer-success"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>A Real-World Success Story: GOJO Creates New Products and Revenue Streams by Connecting Strategy and Execution - Blog | Planview<\/title>\n<meta name=\"description\" content=\"GOJO realized an opportunity to 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